Parmigiani Fleurier is a Swiss brand of luxuxry watchmakers founded in 1996 by Michel Parmigiani in Fleurier, Switzerland. In 2006, Parmigiani won the ‘Watch of the Year Award’ from the Japanese press for their Bugatti 370, a driving watch based on the Bugatti supercar. The company carries a men’s line and women’s line of watches, all of which are hand-made, taking at least four hundred hours to put together. Taking painstaking care in their work, they craft all of their time-pieces using only precious metals and precious semi-stones. And in order to create exclusivity, they only produce a few thousand pieces every year.